Meet The Staff

Our Mission
Our mission is to inspire children to Love Learning. We accomplish this by designing unique learning resources that engage and stimulate the whole brain via elements such as images, body motions, and stories.

Our Team

Sarah K Major, CEO, Product Designer

Sarah is the creative brainchild and fearless leader of the company. She grew up barefoot (except on Sundays) in the balmy sun-drenched expanse of Honduras. She adores the ocean, scanning the dirt for new buds in spring and solving problems of all kinds.

Sarah enjoys spending lazy Saturday mornings engaged in long conversation and relaxing over a good cup of coffee.

Her other hobbies include reading, and creating super fun short stories that provide solutions to tedious run-of-the-mill ideas. Sarah is a total people person and loves to show her hospitality by cooking great food and feeding people until they groan. 

Her absolute belief in every child’s ability to learn, and her passion to empower the child by supporting his/her own unique giftedness have fueled her life’s work and provided a new pathway for children to succeed academically.


Ryan Bartz, Graphic Design, Illustration

Ryan Bartz

Illustrations are a critical part of assisting young learners to grasp new ideas, and those pictures don’t draw themselves! From pictures to book layout, Ryan makes sure to keep things cohesive, comprehensible, and fun for kids.

As a graphic designer, he understands how people read books. Fonts, margins, stock, profile, styles, grids, leading, kerning, hierarchy, and branding are all components of the books we read, so it is important to design books in a way that a child can learn.

Ryan is a recent graduate from Taylor University where he studied graphic design. 

When he isn’t drawing, he enjoys gardening, running, dabbling in software, or enjoying a good movie.



Katie, Marketing, Growth

 Katie is a creative thinker who approaches situations in unconventional ways. Working in advertising, public relations and marketing gives her many opportunities to try new and nontraditional ways of communicating with customers and clients. 

She is a recent alumna of Grand Valley State University, where she earned a degree in Advertising and Public Relations. She loves West Michigan and exploring the infinite number of things to do in Grand Rapids area!

Katie loves to cook and is always experimenting with new concoctions in her kitchen. She grew up in a large family with a lot of brothers and nothing makes her happier than having mouths to feed. Katie is always on the hunt for some type of craft project to take on. She enjoys painting, scrapbooking, “DIY-ing” and spending time with family!